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Monthly Archives: August 2009
The Value of Twitter, Part II: Listening and Connecting
In Part I of this series in honor of @shelisrael and his new book “Twitterville,” I said Twitter is valuable as a “recommendation engine” for interesting Web content. Many people see Twitter as a good way to broadcast messages from your organization, and we’ll get to some of those uses in later posts. But even [...]
Posted in Twitter Tagged Blogging, Flip video, Grand Rapids, Shel Israel, Social Media, Tom Vanderwell, Tweetcamp, Twitter, Twitterville, Value of Twitter 1 Comment
The Value of Twitter, Part I: Recommendation Engine
In honor of Shel Israel’s new book, Twitterville: How Businesses Can Thrive in the New Global Neighborhoods, which is coming out Thursday and in which I understand I am mentioned, I’m planning to do a few posts over the next several days on the practical value of Twitter for businesses. I’m really looking forward to [...]
Posted in Twitter Tagged Brad Mays, Ed Bennett, Lee Aase, Mayo Clinic, Phil Baumann, Shel Israel, Twitter, Twitterville 1 Comment
Portions, Servings and the SMUG Social Media Pyramid
I appreciate all the positive feedback and re-tweets for yesterday’s post on the SMUG Social Media Pyramid. We even have our first graphical representation (click image to enlarge), submitted by Jason Melancon from the Louisiana Public Health Institute (LPHI). One point that Jason mentioned in his email deserves further amplification. He said “I think the [...]
Posted in Philosophy, SMUG, Social Media, Twitter Tagged Blogs, Facebook, Lee Aase, SMUG, SMUG Social Media Pyramid, Social Media Pyramid, Twitter, video, YouTube 8 Comments
The SMUG Social Media Pyramid
This post has been rolling around in my head for some time, but was triggered by a discussion Sunday night in the #hcsm chat on Twitter. One of the questions that arose related to what (and how many) social media platforms hospitals should use: Is it better to do one or two channels well, or [...]
Posted in Blogging, Chancellor RAQs, Facebook, Twitter, video Tagged Blogs, Facebook, Lee Aase, Pyramid, SMUG, Social Media, Social Media Pyramid, Twitter, YouTube 11 Comments
The Value of Twitter, Part III: Tom Vanderwell on Twitter