Monthly Archives: November 2009

SMUG Textbook: Here Comes Everybody

Here Comes Everybody: The Power of Organizing Without Organizations, by Clay Shirky. I read this book more than a year ago, and it has significantly affected my thinking. Shirky’s main point is that complex projects formerly required the overhead of an organization, which meant that there had to be some way of funding that overhead, [...]
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Twitter 116: 3 Steps to Joining or Leading a Twitter Chat

[ratings] Note: This post is specifically intended to help USA Today readers who are new to Twitter so they can participate in our #MayoUSAToday Twitter chats. For more introductory information on Twitter, see the Twitter curriculum. Update: This week’s #MayoUSAToday Twitter chat is on concerns about memory loss. Join us from 1-2 p.m. ET on Thursday, [...]
Posted in Twitter | Tagged , , , , | 6 Comments

Twitter 115: 5 Benefits of Twitter Chats

[ratings] Twitter chats are an amazing way to bring together people for a focused conversation on a particular topic or surrounding an event, such as a conference or Webinar. There’s no need for the people involved to know each other before the chat, and in many cases the chats can be great ways to connect [...]
Posted in Twitter, Uncategorized | Tagged , , , , , | 7 Comments

Colonoscopy Social Media Case Study

Here’s another case study from the recent Healthcare Internet Conference in Las Vegas. I got a chance to interview Jason Voelker from ThedaCare about Pauly Polyp (pictured above) and the idontwantacolonoscopy.com Web site that invites users to share their excuses for not complying with colon cancer screening guidelines. Pauly is on Twitter, too. What’s your [...]
Posted in Conferences, Social Media | Tagged , , , , | Leave a comment
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