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Monthly Archives: June 2010
Visiting Nationals Park
When I was in Washington, D.C. last week I had a free evening that gave me a chance to go see the Nationals play a baseball game. It’s relatively unusual for me to be overnight in a city instead of traveling (I generally fly in one night and out the next), but in this case [...]
Off-Label Social Media Uses with Powerful Interactions
I was in Alexandria, Virginia today for a conference sponsored by the Center for Business Intelligence, at which I’m sharing our Mayo Clinic case study on social media in health care. Here are the slides I used for this shorter case study, which was tailored to the (mostly) pharmaceutical background of the audience: Off-Label Uses [...]
Posted in Conferences, Health Care, Social Media 1 Comment
Boldly going where few have gone before…
That’s part of my refreshed presentation on social media, which I’m delivering this morning for the Missouri Hospital Association. Lee Aase June 2010 Social Media Presentation View more presentations from Lee Aase. My North Carolina and Iowa friends, to whom I presented last week, also will find this helpful for review.
Posted in Health Care, Social Media 2 Comments
Twitter 135: 10 Reasons to NOT Protect Your Tweets
Note: This is part of the Twitter curriculum on SMUG. In the last week or so I’ve had some great interactions with Lisa Fields (@PracticalWisdom on Twitter.) She gave me the heads up about Marc Slavin, the hospital PR guy who ignored a reporter’s repeated requests to “stop touching me!” as described in my recent [...]
Posted in Twitter 7 Comments
Advertising Age, Hospital Marketing and Social Media