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Monthly Archives: December 2010
If you’ve got one of these…
…why would you not get a Facebook page for your business or organization? Here are four reasons why a Facebook page is better than a Yellow pages ad, and why it’s not even a close call. A Yellow Pages ad is expensive. A Facebook page is free. A Yellow Pages ad typically has a distinctive [...]
Posted in advertising, Facebook Tagged advertising, Angie's List, Facebook, Google, Yellow Pages, Yelp! Leave a comment
Facebook 140: @ is where it’s @
Those who have used Twitter are familiar with the @ lingo: When you put @username (e.g. @LeeAase, @MayoClinic, @MeredithGould) in a tweet, you are replying to or mentioning that Twitter user in the public space. Facebook developed similar functionality several months ago, but I have to confess I haven’t used it as much or as [...]
Posted in Facebook Tagged @, @ tag, Facebook, Facebook Groups, Facebook pages, Lee Aase, SMUG Leave a comment
Facebook for Business: The Video
A week ago today I participated in a Rochester Chamber of Commerce seminar on Facebook for Business. I led off the discussion and then took lots of notes from Alan De Keyrel’s keynote presentation, which I summarized in this post. Now Alan’s company has posted the video from the event so you can see it [...]
Behold The Power of Twitter
At noon today, I had an opportunity to conduct a Twitter training class for physicians from one of our clinical departments at Mayo Clinic. I wanted to show them the reach and speed of Twitter, and how it can spread messages widely and quickly. So, at 12:28, I put out this tweet to my Twitter [...]



Christmas Eve Reflections on 2010