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Category Archives: 35 Theses
Life-Saving Video Goes Viral, Gets Press Coverage
Last week, I got a direct-message tweet from Amber Smith (@AmberSmith), a reporter from Syracuse, NY. I had met Amber previously (because of Twitter) and we have interacted via Twitter, and she was tweeting because she had seen some chatter about one of our Mayo Clinic videos being among the most-tweeted videos on Twitter. It’s [...]
Also posted in Health Care, News Media, Social Media Tagged 35 Theses, Amber Smith, Continuous Chest Compressions, CPR, Lee Aase, Mayo Clinic, Syracuse, Syracuse.com, Thesis 33, Thesis 9, Viral video, YouTube Leave a comment
The 36th Thesis
Just as Martin Luther’s 95 Theses posted on October 31, 1517 on the church door at Wittenberg were not a comprehensive statement of his theology, the 35 Social Media Theses posted on the wall of SMUG 492 years later also were just a beginning of the discussion. So here for your reaction is the 36th [...]
Also posted in Philosophy Tagged 35 Theses, creativity, Einstein, Imagination, Lee Aase, MacGyver, Martin Luther, SMUG Leave a comment
35 Social Media Theses (PDF)
Ever since I posted the 35 Social Media Theses, 492 years after Martin Luther posted his 95, I have planned to put them in a one-page PDF, to make them more portable. Here is that document: 35 Social Media Theses (right-click and “Save as” to download.) Please feel free to make as many photocopies of [...]
Posted in 35 Theses Tagged 35 Social Media Theses, 35 Theses, Facebook, Lee Aase, LinkedIn, SMUG, Twitter 4 Comments
Thesis 20: Social media tools enable authentic communication if you don’t purposefully complicate things
Among the most important benefits of social media tools are their ease of use. While updating a static Web site can be onerous, and video shooting, editing and distribution also can be complicated, the beauty of blogs, Flip cameras (or Kodaks) and YouTube is the nimble authenticity they bring to communication. Of course, it’s possible [...]
Also posted in Social Media Tagged 35 Theses, authenticity, Flip video, Lee Aase, Michael Ackerman, Victor Montori, Wall Street Journal, YouTube 1 Comment
American Medical News highlights hospital social media