Category Archives: New Media

UST PRSSA

By Lee Aase | Published: November 18, 2008

How’s that for a couple of acronyms? Here’s the yearbook photo they were having taken just before my presentation. Do they still use printed yearbooks?

Also posted in Conferences, Social Media | Tagged PR, Social Media | 5 Comments

Seeing Care Through Our Patients’ Eyes

By Lee Aase | Published: November 15, 2008

Dr. Thor Sundt, a Mayo Clinic cardiovascular surgeon, gave a great presentation about a video project our cardiac surgery division did, in which they followed a patient and his family with a video camera through their entire experience. I hope to post some excerpts from his talk in an update, but for now would invite [...]

Also posted in Health Care, video | Tagged Cardiac Surgery, Health Care, patient safety, patient satisfaction, Patients | Leave a comment

Social Media 301: GOP and McCain Use of Web

By Lee Aase | Published: August 30, 2008

No campaign has used the Web as effectively as Barack Obama’s has, as his record-setting fundraising totals testify. He’s the second-most popular person on Facebook, after Olympic swimmer Michael Phelps. I have invited any SMUGgle with first-hand experience of the Obama on-line campaign (and who got the early-morning text message last Saturday about the Biden [...]

Also posted in Social Media | Tagged Barack Obama, Biden, Facebook, Joe Biden, John McCain, McCain, Obama, Palin, Politics, Sarah Palin, Social Media, socialmedia, YouTube | 9 Comments

Social Media 202: Screencasting

By Lee Aase | Published: August 29, 2008

Screencasting is a way of letting other people see what is on your computer screen. It lets you capture either the whole screen or a particular portion and create a movie file that you can upload to a video sharing service like YouTube or Facebook. The benefits of a screencast are obvious, particularly for SMUG. [...]

Also posted in SMUG, Uncategorized, video | Tagged Mac, OS X, OSX, Screencast, Screencasting, show, show-and-tell, Slideshare, Snapz Pro X, software, tell, vblog, video, Video blogging, YouTube | 3 Comments

Mayo Clinic Social Media Update

By Lee Aase | Published: July 22, 2008

As I Tweeted earlier today, I had an opportunity this morning to provide an overview of Mayo Clinic’s social media activities to another division within our department. One of the things I enjoy about doing presentations like this is that as I update previous versions I can see where we’ve made progress in the intervening [...]

Also posted in Blogging, Facebook, Health Care, SMUG, Social Media | Tagged Cancer, Flickr, Mayo Clinic, SMUG, Social Media, socialmedia, Transplant Games, transplantgames08, YouTube | 6 Comments

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Category Archives: New Media

UST PRSSA

Seeing Care Through Our Patients’ Eyes

Social Media 301: GOP and McCain Use of Web

Social Media 202: Screencasting

Mayo Clinic Social Media Update

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Contact the Chancellor

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