Tag Archives: Ed Bennett

Advertising Age, Hospital Marketing and Social Media

Advertising Age has an article this week in the print edition about hospitals, advertising, marketing and social media, and relates it all to health reform. I was glad to get to talk with the writer, Rich Tomaselli, last week to discuss some of the things we’re doing at Mayo Clinic, and our philosophy relating to [...]
Posted in advertising, News Media, Social Media | Also tagged , , , , , | 12 Comments

Why I’m glad I’m not at SXSW

Watching some of the tweet stream, I’m sure I would have really enjoyed being in Texas for South by Southwest. But I’ve had a lot of fun this week watching basketball, including Wednesday night when my son Joe, a high school freshman, got his first game action with the varsity team in the first round [...]
Posted in Personal | Also tagged , , , , , | Leave a comment

The Value of Twitter, Part I: Recommendation Engine

In honor of Shel Israel’s new book, Twitterville: How Businesses Can Thrive in the New Global Neighborhoods, which is coming out Thursday and in which I understand I am mentioned, I’m planning to do a few posts over the next several days on the practical value of Twitter for businesses. I’m really looking forward to [...]
Posted in Twitter | Also tagged , , , , , , | 1 Comment
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