Tag Archives: LinkedIn

When You Absolutely, Positively Need to Reach Someone Quickly

In the last week, I’ve needed to get in touch with a few people via email about a social media project. For a few of them, I was missing email addresses so needed to contact the participants first by some other means to ask them to send their email addresses. For Contact #1, I knew we [...]
Posted in Social Networking, Twitter | Also tagged | 8 Comments

Twitter 202: Selectively adding Tweets to LinkedIn

At our Mayo Clinic Social Media Residency, fellow faculty member Meredith Gould (who is a great humanitarian, by the way), shamed several of us for linking our Twitter profiles to LinkedIn, and for having Twitter updates automatically posted to our LinkedIn profiles. I think that for many of us for whom Twitter is our “mother [...]
Posted in Twitter | Also tagged , | 5 Comments

35 Social Media Theses (PDF)

Ever since I posted the 35 Social Media Theses, 492 years after Martin Luther posted his 95, I have planned to put them in a one-page PDF, to make them more portable. Here is that document: 35 Social Media Theses (right-click and “Save as” to download.) Please feel free to make as many photocopies of [...]
Posted in 35 Theses | Also tagged , , , , , | 4 Comments

Thesis 23: Everyone uses social media today

The growth of social networking sites like Facebook and Twitter has been phenomenal, particularly in 2009. Facebook now boasts 350 million active users, while Twitter grew by more than 1,500 percent during 2008 – and then the growth really started to take off in 2009. Thesis 4 would be reasonable, I think, based on these [...]
Posted in 35 Theses | Also tagged , , , , , , , | Leave a comment

Strategy and the Social Media Pyramid

Last week I introduced the concept of the SMUG Social Media Pyramid as a helpful framework for considering how much is “enough” in social media. It was an attempt to answer the question, “Should we spread our efforts over lots of platforms, of just focus on one or two?” I followed that post with a [...]
Posted in Philosophy | Also tagged , , , , , , , , , | Leave a comment
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