Tag Archives: Mayo Clinic

New Mayo Clinic Heart Health Campaign

By Lee Aase | Published: October 18, 2011
Today at our Mayo Clinic Social Media Summit, which we have produced in collaboration with Ragan Communications, we launched a new awareness campaign about heart health. Here is the story behind the project (including the back story behind the video.) This video is the cornerstone of the campaign: We also have a Facebook app on [...]
Posted in Health Care | Also tagged , , | 2 Comments

Studying a Rare Disease with Dr. Tweet

By Lee Aase | Published: September 4, 2011
In the last few months I have had an exciting opportunity to be part of a Mayo Clinic project using social networking tools to assist in the study of a rare disease, and last week we reached a milestone with publication of a study in Mayo Clinic Proceedings. One of our key team members is [...]
Posted in Health Care, Social Media | Also tagged , , , , , , , | 1 Comment

Widgets for a New Project

By Lee Aase | Published: June 20, 2011
I’m working on an interesting new project, and we want to include some Mayo Clinic-related widgets in the sidebar. Here’s an example of one for Twitter: I look forward to sharing information on the project as we’re ready to roll it out. For now, this is just my way of showing colleagues how this widget [...]
Posted in Twitter | Also tagged , | 4 Comments

The Evolution of the Revolution

By Lee Aase | Published: April 15, 2011
I’m in Seattle this morning for #SwedishRagan, and sharing our experience with social media at Mayo Clinic, as well as information about our Center for Social Media and the Social Media Health Network. As is my custom, I will move really quickly through lots of slides in my presentation, so I post them here for [...]
Posted in Conferences, Health Care | Also tagged , , , | Leave a comment

Networking with Nurses

By Lee Aase | Published: March 6, 2011
Here are slides from my presentation to the Scripps Oncology Nursing Advanced Practice course in San Diego. One of my points is that the title I was given for the presentation, To Network or Not, is really a false choice. Given the growth of social media and social networking, it isn’t a question of whether [...]
Posted in Conferences | Also tagged , , | Leave a comment

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