Tag Archives: Mike Moran

Tax Time and Weekend SMUG Class Readings

By Lee Aase | Published: April 12, 2008
One of the nice simplifying factors about running a tuition-free online university is that you don’t need to fill out a request for 501(c)(3) status or other federal tax-related forms. With no revenue, the Internal Revenue Service isn’t interested in us. We can focus on our non-profit educational mission. Alas, the IRS has not shown [...]
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Mike Moran, Paula Berg and Viral Marketing

By Lee Aase | Published: April 8, 2008
I’m getting another dose of Mike Moran. Now he’s talking about different types of viral marketing: Content-Based social media marketing. Focuses on the content to be posted and passed around (e.g. Blogger, WordPress.com,YouTube, del.icio.us,digg, StumbleUpon). Does your organization have content that might be passed along? If you think YouTube isn’t for B2B, you’re wrong. YouTube [...]
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Mike Moran Keynote

By Lee Aase | Published: April 8, 2008
Our luncheon speaker is Mike Moran from IBM, author of Do it Wrong Quickly: How the Web Changes the Old Marketing Rules. Mike opened with the great point that what we need to have the freedom to dip our toes into Social Media, and sip from a glass instead of drinking from the fire hose [...]
Posted in Marketing, New Media, Social Media | Also tagged , , , , , | Leave a comment

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