Tag Archives: Podcasting

Florida Hospital Association SMUG Extension Course

By Lee Aase | Published: February 16, 2009
I’m delighted to be in Orlando today for a SMUG extension class, presenting a workshop for the Florida Hospital Association’s Florida Society for Healthcare Public Relations & Marketing (FSHPRM) at their Winter professional development workshop. My presentation runs from 12:30-2 EST. The slides I’m using are embedded below. I’m told there will be wifi in [...]
Posted in Conferences, Health Care | Also tagged , , , , , , , | Leave a comment

SMUG Super Bowl Ad and Social Media ROI

By Lee Aase | Published: February 1, 2009
Here’s the Super Bowl Ad you didn’t see on NBC: http://youtube.com/watch?v=9_WIBoEf730 Among the reasons for this omission: The ad 34 seconds long, instead of the customary 30; I was about $2.6 million short of the cash required to pay for the airtime; and I created it during the Super Bowl today. One of the ironies [...]
Posted in SMUG, Social Media, video | Also tagged , , , , , , , , , , | 2 Comments

200 SMUGgles Learning Social Media Together

By Lee Aase | Published: December 1, 2008
With the exception of composing my annual Thanksgiving letter/post, I was pretty much unplugged from the Web over this long holiday weekend. It was a great time with family and working on some projects, like hanging our outdoor Christmas lights and insulating the North Annex. But I did check in briefly Saturday morning and saw [...]
Posted in Social Media | Also tagged , , , , , | Leave a comment

Five Free Follow-Ups For Before 5 p.m.

By Lee Aase | Published: November 13, 2008
I enjoy giving webinar presentations like this one, but I often think of slides I wish I would have added, and examples I would like to share, after I’ve submitted the presentation file to the organizers. And sometimes I forget to mention some points that I had intended. One of the beauties of blogging is [...]
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SMUG 100-Level Courses on the Way

By Lee Aase | Published: November 3, 2008
While our 100-level curriculum for Podcasting has been completed (and we have a strong start in Yammer, too), I’m feeling the need to finish the entry-level sequence, particularly in Facebook. So for long-time SMUGgles, you may find some of the upcoming posts a bit elementary, but please bear with us…and take this as an opportunity [...]
Posted in SMUG, Social Media | Also tagged , , , | Leave a comment

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