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Tag Archives: Tom Vanderwell
RAQ: Do You Need to Be Unique to Profit from Social Media?
At the FUEL social media meeting in Rochester, someone asked: Don’t you really have to be special or unique to gain from social media? I mean, if there are 200,000 T-shirt vendors on Twitter, aren’t you going to waste a lot of time trying to get noticed? What if there is nothing that really sets [...]
Posted in Blogging, Chancellor RAQs, Social Media Also tagged Blogs, business, Social Media Leave a comment
Business Blogging ROI
“What’s the ROI?” is among the most common questions people in business have about social media (right after (Isn’t that risky?”) and as P.F. Anderson says, many of the benefits and costs are intangible. I’ve previously written about my experience connecting with Tom Vanderwell and how I saw one of his tweets about being a Mayo [...]
Posted in Blogging Also tagged blog, Blogging, Lee Aase, Loans, Mortgages, ROI, Social Media Leave a comment
The Value of Twitter, Part III: Tom Vanderwell on Twitter
In my last post I told the story of how listening through Twitter enabled me to meet Tom Vanderwell, and some of the neat outgrowths that have come from that fateful tweet. So as part of this “Value of Twitter” series in honor of the publication of Twitterville by Shel Israel, I thought it would [...]
Posted in Facebook, Twitter Also tagged Facebook, Lee Aase, Shel Israel, SMUG, Social Media, Twitter, Twitterville Leave a comment
The Value of Twitter, Part II: Listening and Connecting
In Part I of this series in honor of @shelisrael and his new book “Twitterville,” I said Twitter is valuable as a “recommendation engine” for interesting Web content. Many people see Twitter as a good way to broadcast messages from your organization, and we’ll get to some of those uses in later posts. But even [...]
Posted in Twitter Also tagged Blogging, Flip video, Grand Rapids, Shel Israel, Social Media, Tweetcamp, Twitter, Twitterville, Value of Twitter 1 Comment



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