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Tag Archives: YouTube
28 Minutes with the Chancellor
One of the points I regularly make in discussing social media tools is the opportunity they provide for providing in-depth information to people who have a particular interest. The example I most frequently cite is this 10-minute video on myelofibrosis, which has been viewed more than 5,200 times on our Mayo Clinic YouTube channel. It [...]
Posted in Health Care, Social Media Also tagged Center for Social Media, KSMQ, Lee Aase, Mayo Clinic, PBS, Shawn Riley Leave a comment
“We don’t buy any green bananas”
Words of wisdom from Marlow Cowan, the elder half of the “Octogenarian Idol“ piano duo whose YouTube duet at Mayo Clinic… … has been viewed more than 7.2 million times as of this morning (and which led to their appearance on ABC’s Good Morning America as well as NHK, the national TV network in Japan.) Marlow [...]
Posted in Health Care, Personal, Social Media Also tagged Ankeny, Des Moines, Frances Cowan, Good Morning America, Iowa, Marlow Cowan, Mayo Clinic, Octogenarian Idols 1 Comment
It’s All Free (Or At Least It Was)
Chancellor’s Note: This is a reposting of the first WordPress Page I created, which was originally published on October 19, 2006. The original title was “It’s All Free (And Mostly Easy)” and it was my first attempt to keep some basic themes foremost on my blog, which was at that time called “Lines from Lee.” [...]
Advertising Age, Hospital Marketing and Social Media
Advertising Age has an article this week in the print edition about hospitals, advertising, marketing and social media, and relates it all to health reform. I was glad to get to talk with the writer, Rich Tomaselli, last week to discuss some of the things we’re doing at Mayo Clinic, and our philosophy relating to [...]
Posted in advertising, News Media, Social Media Also tagged Advertising Age, Ed Bennett, Facebook, Health Reform, Lee Aase, Twitter 12 Comments



More Social Media-Mass Media Synergy