Paying it Forward with a Small Good

Earlier this year I got a chance to meet Chuck Hester when we presented together at the Bulldog Reporter Media Relations 2008 Summit in San Francisco. Chuck’s story is about using LinkedIn for power networking, and he’s organized what he calls LinkedIn Live events to turn his local virtual network into a face-to-face networking opportunity.

I hope to see Chuck again this week at the Ragan Corporate Communications in a Web 2.0 World conference at the SAS headquarters in Cary, NC. I’m unfortunately going to be traveling during his presentation, but will plan to connect with him later in the conference.

Chuck is turning his experience with LinkedIn into a new book that will be released later this year. It’s called Linking In to Pay it Forward: Changing the Value Proposition in Social Media. You can read about it on Chuck’s Pay it Forward blog. So when Chuck asked me for the “Small Good” of giving his book a shout out, I was glad to help.

One of the things I appreciate about the social media world is the “pay it forward” philosophy. Much of what I’m doing with SMUG is experimenting publicly with different tools and techniques. Then, after I’ve worked out the kinks and gotten hands-on experience with the tools, I can confidently recommend the best ways to use them in my work environment. And I figure if I can help others by letting them learn from my experimentation, that’s a worthwhile service.

But I can’t experiment with everything; I personally haven’t used LinkedIn nearly as much as Facebook. So if Chuck would like to write a guest post with some highlights from his new book, I’d be happy to confer Associate Professor status and make him a SMUG faculty member.

Author: Lee Aase

Husband of one, father of six, grandfather of 15. Chancellor Emeritus, SMUG. Emeritus staff of Mayo Clinic. Founder of HELPcare and Administrator for HELPcare Clinic.

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