SMUGgle Scott Meis, an Associate Professor in SMUG’s Department of Political Science, has a couple of great posts reviewing Groundswell: Winning in a World Transformed by Social Technologies on his Social Media Snippets blog. Here are Part 1 and Part 2.
I had heard one of the authors, Charlene Li, at a Web 2.0 Summit and posted my review of her presentation at that time. I had planned to write a full review after I listened to the audio book on the return flight, but got otherwise occupied.
Thanks for your review, Scott!





2 Comments
Great book. We had everyone in the company read it so they will have at least some idea what I am talking about when I bring up social media. Now I can tell who hasn’t read it when by the glazing of their eyes.
Hey, now there’s a grade to write home to Mom about. Thanks Lee!