An “Aha!” Moment in Massachusetts

As detailed here and here, I had an opportunity this morning to join Larry Weber, founder of Weber Shandwick, in a seminar on social media for the Massachusetts Hospital Association.

During the Q&A session that followed, Lorie Martiska of Heywood Hospital in Gardner, Mass. said she had experienced a real “Aha!” moment during the presentation, so I asked her if she would be willing to share it with the world. She was, so here it is:

It’s really gratifying to be able to help people like Lorie who feel pinched for resources, and to help them see the potential of some of these inexpensive (or even free) technologies. The tools are great if you have staff and resources, but they’re even more important if you don’t, because they help you stretch what you do have.

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1 thought on “An “Aha!” Moment in Massachusetts”

  1. Hi Lee,
    My colleague and I really enjoyed your presentation and got some great ideas from it. I was the one who asked the question about what type of software you use to edit your Flip videos. We don’t have Macs here, and are a small dept, so I’d love to hear what you use to edit the video on a PC. Thanks!

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