Feedburner: Dress Up Your Feeds

Chancellor’s Note: This is part of the SMUG beautification project, cleaning out some of the underbrush of content originally published at the “page” level but that needs to be demoted.

This content was first published on October 22, 2006. Since then, Google bought Feedburner. But Feedburner is still a great way to add functionality to the RSS feeds from your blog.


Thanks to Shel Holtz for his advice on how to incorporate “Digg This” and “Add to Del.icio.us” links/badges into blog posts, using FeedFlare, a free service that is available through Feedburner, another free service.
That’s also where I got the badges for My Yahoo, Google Reader, and others that you see at right. Shel explained that Feedburner adapts and enhances your site’s existing RSS feed and provides great reporting on subscriptions and click-throughs.


Feedburner is definitely still a service worth exploring.

Be Sociable, Share!

Author: Lee Aase

Married father of six and grandfather of seven, and the Chancellor of SMUG - Social Media University, Global. By day I'm the Director of the Mayo Clinic Social Media Network. Whatever I say here is my personal opinion, and doesn't reflect the positions of my employer.

4 thoughts on “Feedburner: Dress Up Your Feeds”

  1. I dunno Lee.

    My feedburner stats on my blog fluctuate daily worse than the stock market and I KNOW these aren’t people subscribing and unsubscribing in these amounts.

    Feedburner strikes me as extremely inconsistent. I think its owners now consider it a throw away tool.

    Best always,
    – Peter

  2. There is very few alternatives to Feedburner, you might take a look at RapidFeeds and Feedcat. But to be honest, Feedburner is still the best free tool.

    If you want to look at some paid alternatives, there is always PostRank – they are huge in the space.

    Peter, Feedburner can look inconsistent on a day to day basis. Those subscriber numbers you are shown is their estimation at a single point in time – it’s best to look at these numbers on average, either 7 days or even 30 days.

    As far as I understand, Feedburner calculate their numbers based on rss reading apps and unique IPs – it won’t be accurate.


Leave a Reply

Your email address will not be published. Required fields are marked *