Bringing the Social Media Revolution to Health Care: The Book

Bringing the Social Media Revolution to Health Care is the title I’ve used for many of my presentations over the last few years. Now, it’s a book, thanks to the contributions of 30 good friends who are members of our Mayo Clinic Center for Social Media Advisory BoardSocial Media Health Network and our Mayo Clinic staff. See the Mayo Clinic news release and the blog post announcing the book for more information.

I listed the contributing authors in a post on our Mayo Clinic Center for Social Media site, but I want to particularly recognize Meredith Gould for her contributions. She wrote a couple of the essays, but her editing and publishing experience was essential. And she is, after all, a great humanitarian.

I will have more on the process in some future posts, but for now I hope you’ll read the book and tell me what you think of it. You can get it on Amazon (it qualifies for the 4-for-3 promotion, too), or we have bigger discounts for bulk purchases if you get them directly from the Mayo Clinic Center for Social Media. All net proceeds go to fund scholarships for patients and caregivers to attend our conferences.

Be Sociable, Share!

Author: Lee Aase

Married father of six and grandfather of seven, and the Chancellor of SMUG - Social Media University, Global. By day I'm the Director of the Mayo Clinic Social Media Network. Whatever I say here is my personal opinion, and doesn't reflect the positions of my employer.

3 thoughts on “Bringing the Social Media Revolution to Health Care: The Book”

  1. Congrats, Lee!
    I’m waiting for the arrival of my order anxiously.

    Single ask: Why dont publish a Kindle Editon?

    Best, Istvan

  2. Aw, thanks! A pleasure and privilege to work on this project with you. So you’ll be writing about the process? Here’s a quote from me that Dan Hinmon did not use: “At times it was like herding cats…no offense to cats…love cats.”

Leave a Reply

Your email address will not be published. Required fields are marked *